000 | 03458cam a2200517 i 4500 | ||
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001 | 1933204 | ||
008 | 190419s2018 ilua b 001 0 eng | ||
010 | _a 2017024392 | ||
020 |
_a9780838915936 _q(paperback : alk. paper) |
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040 |
_aDLC _beng _cDLC _erda _dDLC _dTR-IsMEF |
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041 | 0 | _aeng | |
042 | _apcc | ||
049 | _aTR-IsMEF | ||
050 | 0 | 0 |
_aZ716.3 _b.W35 2018 |
100 | 1 |
_aWakimoto, Diana Kiyo, _eauthor. |
|
245 | 1 | 0 |
_aEasy graphic design for librarians : _bfrom color to kerning / _cDiana K. Wakimoto. |
264 | 1 |
_aChicago : _bALA Editions, an imprint of the American Library Association, _c2018. |
|
300 |
_axiii, 154 pages : _billustrations ; _c26 cm |
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336 |
_atext _2rdacontent |
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337 |
_aunmediated _2rdamedia |
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338 |
_avolume _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
520 | _aFrom the layout of a library's web banner to its printed newsletter to the swag handed out during summer reading programs, libraries make their visual identities known through the many forms of communication they produce and share. And even if "graphic designer" isn't technically in your job description, chances are you're still doing it. Wouldn't you like to do it better? In this approachable introduction to graphic design, Wakimoto speaks directly to library staff. Her book leads readers through a structured exploration of design concepts that can be applied immediately to library-specific projects. Perfect for complete novices as well as those wishing to build on existing skills, this book offers a concise overview of graphic design fundamentals such as typography, color, layout, and using images; outlines a design process for busy librarians that emphasizes a pragmatic approach to creating materials; explains how to use tools like templates and style guides, and how to choose the right software for a particular project; includes guidance on creating bookmarks, brochures, flyers, and buttons; shows how to get more bang for your buck through flexible designs that can be repurposed; delves into web banner design; and provides a resource guide and suggestions for further readings. Under Wakimoto's tutelage, librarians in any setting can apply what they learn to create engaging, effective visual communications for their libraries.--Back cover. | ||
650 | 0 |
_aLibraries _xMarketing |
|
650 | 0 |
_aAdvertising _xLibraries |
|
650 | 0 | _aCommunication in library administration | |
650 | 0 | _aGraphic arts | |
900 | _aMEF Üniversitesi Kütüphane katalog kayıtları RDA standartlarına uygun olarak üretilmektedir / MEF University Library Catalogue Records are Produced Compatible by RDA Rules | ||
910 | _aÇağlayan | ||
942 |
_2lcc _cBKS |
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970 | 1 | 2 |
_lPart I. _tGraphic design fundamentals |
970 | 1 | 1 | _tDesign process for librarian graphic designers |
970 | 1 | 1 | _tStructure your library's designs |
970 | 1 | 1 | _tTypography for librarians |
970 | 1 | 1 | _tColorize your library's communications |
970 | 1 | 1 | _tImages to enhance your library's message |
970 | 1 | 1 | _tDesign software for any library design Project |
970 | 1 | 1 | _tTemplates and style guides : share your graphic design knowledge |
970 | 1 | 2 |
_lPart II. _tProjects. Bookmark redesign |
970 | 1 | 1 | _tBrochure redesign |
970 | 1 | 1 | _tDesign themes : two-for-one design |
970 | 1 | 1 | _tWeb banner design |
970 | 1 | 1 | _tFlyer design |
970 | 1 | 1 | _tButton designs |
999 |
_c7432 _d7432 |
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003 | KOHA |