000 03183cam a2200601 i 4500
001 250
008 141106s19961996myuad 001 0 eng d
020 _a0875846327
_q(hardback)
040 _aTR-IsMEF
_beng
_erda
_cTR-IsMEF
041 0 _aeng
049 _aTR-IsMEF
050 0 0 _aHG4028.V3
_b.S59 1996
100 1 _aSlywotzky, Adrian J.,
_eauthor.
245 _aValue migration :
_bhow to think several moves ahead of the competition /
_cAdrian J. Slywotzky.
264 _aBoston :
_bHarvard Business School Press,
_c1996.
264 4 _c©1996.
300 _aviii, 326 pages :
_billustrations, charts,
_c20 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aIncludes index.
520 _aAccording to Slywotzky, "value migration" is the flow of economic and shareholder value away from an increasingly outmoded business design toward others that are better equipped to create utility for customers and profit for the company. This book describes the skills that managers will need to identify value shifts in their own industries and to craft the key moves that will determine their ability to achieve and sustain value growth. "A strategy guide that will show you why businesses rise and fall, and how to profit at each phase of a market's life cycle".--Success "[Slywotzky's] far-sighted new book...is likely to shake up the way executives look at their priorities".--Journal of Business Strategy
596 _a1
650 0 _aCorporations
_xValuation
900 _aMEF Üniversitesi Kütüphane katalog kayıtları RDA standartlarına uygun olarak üretilmektedir / MEF University Library Catalogue Records are Produced Compatible by RDA Rules
920 _aBağış sahibi bilinmiyor.
942 _2lcc
_cBKS
970 0 1 _aPreface,
_pvii.
970 1 2 _tPart 1 Concepts,
_p1.
970 1 1 _tThe challenge of value migration,
_p3.
970 1 1 _tNot technology-business design,
_p21.
970 1 1 _tThe three phases of value migration,
_p43.
970 1 1 _tDefining the competitive field: from tunnel vision to radar screen,
_p61.
970 1 2 _tPart II Seven patterns every manager should know,
_p83.
970 1 1 _tIntroduction: recognizing strategic patterns.
970 1 1 _tMultidirectional migration: from steel to materials,
_p87.
970 1 1 _tMigration to a no-profit industry: airlines,
_p113.
970 1 1 _tBlockbuster migration: pharmaceuticals,
_p135.
970 1 1 _tMulticategory migration: coffee,
_p157.
970 1 1 _tFrom integration to specialization: computing,
_p179.
970 1 1 _tFrom conventional selling to low-cost distribution,
_p207.
970 1 1 _tFrom conventional selling to high-end solutions,
_p229.
970 1 2 _tPart III Prescription,
_p247.
970 1 1 _tIntroduction: applying value migration to your organization.
970 1 1 _tHow to anticipate value migration,
_p249.
970 1 1 _tHow to defeat institutional memory,
_p267.
970 1 1 _tHow to profit from value migration,
_p283.
970 1 1 _tFive moves... or fewer,
_p299.
970 0 1 _aNotes,
_p311.
970 0 1 _aIndex,
_p315.
970 0 1 _aAbout the author,
_p327.
999 _c11752
_d11752
003 KOHA