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Pazarlama yönetimi / Güneş Seyhan.

by Seyhan, Güneş, 1980- [author.].

Series: Yönetim ve liderlik dizisi | Atlantis Yayınevi | Atlantis Yayınevi yayın no ; 244. | Atlantis YayıneviEdition: Altıncı baskı : Kasım 2016, İzmir.Material type: Text Text; Format: print festschrift ; Literary form: Not fiction Language: Turkish İzmir : Atlantis Yayınevi, 2016©2011 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .S49 2016 (1).
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Sosyal ağ pazarlaması : marka bağlılığı oluşturmada yeni bir pazarlama stratejisi / Dr. Murat Koçyiğit.

by Koçyiğit, Murat [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Konya : Eğitim Yayınevi, 2015Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.1265 .K63 2015 (1).
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Marketing management : a strategic decision-making approach / John W. Mullins, Associate Professor of Management Practice in Marketing and Entrepreneurship London Business School, Orville C. Walker, Jr., James D. Watkins Professor of Marketing, Emeritus University of Minnesota.

by Mullins, John W. (John Walker) [author.] | Walker, Orville C [author.].

Edition: Eight edition / International edition.Material type: Text Text; Format: print ; Literary form: Not fiction New York : McGraw-Hill, 2013©2013 Online access: Publisher description | Table of contents only | Publisher description | Table of contents only Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .M85 2013 (1).
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Basic marketing : a marketing strategy planning approach / William D. Perreault, Jr., Ph.D. University of North Carolina, Joseph P. Cannon, Ph.D. Colorado State University, E. Jerome McCarthy, Ph.D. Michigan State University.

by Perreault, William D [author.] | Cannon, Joseph P., Ph. D [author.] | McCarthy, E. Jerome (Edmund Jerome) [author.].

Edition: Nineteenth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Irwin, [2014]Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .P47 2014 (1).
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Principles of services marketing / Adrian Palmer.

by Palmer, Adrian [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Maidenhead : McGraw-Hill Education/Higher education, [2014]©2014 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .P35 2014 (1).
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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., James D. Watkins Professor of Marketing, Emeritus, University of Minnesota, John W. Mullins, Associate Proffessor of Management Practice in Marketing and Entrepreneurship, London Business School.

by Walker, Orville C [author.] | Mullins, John W. (John Walker) [author.].

Edition: Eight edition / International edition.Material type: Text Text; Format: print ; Literary form: Not fiction New York, NY : McGraw-Hill Irwin, [2014]©2014 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .W35 2014 (1).
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International marketing / Pervez N. Ghauri, Philip Cateora.

by Ghauri, Pervez N, 1948- [author.] | Cateora, Philip R [author.].

Edition: Fourth edition.Material type: Text Text; Format: print ; Literary form: Not fiction London : McGraw-Hill Education, [2014]©2014 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 1009.5 .G43 2014 (1).
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Developing business strategies / David A. Aaker, University of California, Berkeley.

by Aaker, David A [author.].

Series: Wiley series on marketing managementEdition: Third edition.Material type: Text Text; Format: print festschrift ; Literary form: Not fiction Language: English New York : Wiley, 1992©1992 Availability: No items available : Checked out (1).
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Harvard Business Review pazarlamayı yeniden keşfetmek / çeviri İlker Gülfidan ; düzelti Esen Güray.

by Gülfidan, İlker [translator.] | Güray, Esen [redaktor.].

Series: MESS Yayın | MESS Yayın ; 656.Edition: Mart 2013, İstanbul.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Original language: English Şişli, İstanbul : MESS Yayınları, 2013©2012 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415 .H3719 2013 (1).
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Tüketici temelli marka değerinin ölçümü / Yrd. Doç. Dr. Murat Toksarı, Doç. Dr. Mehmet Emin İnal ; genel yayın koordinatörü Ahmet Dündar ; editör Hüseyin Cengiz.

by Toksarı, Murat, 1976- [author.] | İnal, Mehmet Emin, 1967- [author.] | Dündar, Ahmet [publishing director.] | Cengiz, Hüseyin [editor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish İstanbul : İdeal Kültür Yayıncılık, 2012Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HD 69 .B7 T65 2012 (1).
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Halkla ilişkiler : (pazarlama yönlü bir yaklaşım) / Yard. Doç. Dr. Mehmet Alikişioğlu.

by Alikişioğlu, Mehmet [author.].

Series: Okan Üniversitesi Yayınları ; 7.Edition: Birinci basım: Temmuz 2009.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Tuzla, İstanbul : Okan Üniversitesi, 2009Other title: Pazarlama yönlü bir yaklaşım..Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HD 59 .A45 2009 (1).
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Best practice cases in branding : lessons from the world's strongest brands / Kevin Lane Keller, Darmouth College.

by Keller, Kevin Lane, 1956- [author.].

Edition: Third edition.Material type: Text Text; Format: print Language: English Upper Saddle River, NJ : Pearson/Prentice-Hall, 2008©2008. Other title: Lessons from the world's strongest brands..Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HD 69 .B7 K45 2008 (1).
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Concurrent marketing : integrating product, sales, and service / Frank V. Cespedes.

by Cespedes, Frank V, 1950- [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Boston, Mass. : Harvard Business School Press, 1995©1995. Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .C47 1995 (1).
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Marketing management : knowledge and skills / J. Paul Peter, University of Wisconsin, Madison, James H. Donnelly, Jr., University of Kentucky.

by Peter, J. Paul [author.] | Donnelly, James H [author.].

Edition: Eleventh edition.Material type: Text Text; Format: print ; Literary form: Not fiction New York, NY : McGraw-Hill Irwin, 2013Copyright date: ©2013 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .P48 2013 (1).
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Marketing management : a contemporary perspective / Christian Homburg, Sabine Kuester and Harley Krohmer.

by Homburg, Christian [author.] | Kuester, Sabine [author.] | Krohmer, Harley [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction London: McGraw-Hill Higher Education, 2013©2013 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .H66 2013 (1).
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Marka yönetimi (uygulamalı) / Dr. Bülent Demirağ, Doç. Dr. Yakup Durmaz ; genel yayın editörü Hatice Bahtiyar ; mizanpaj ve kapak tasarımı Zeynel Engin.

by Durmaz, Yakup [author.] | Durmaz, Yakup [author.] | Engin, Zeynel [book designer, cover designer.].

Series: Hiperyayın ; 525. | HiperyayınEdition: Birinci baskı: İstanbul, 2020.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Publisher: Güngören, İstanbul : Hiperyayın, 2020Manufacturer: Mikyas Basım Yayın Matbaacılık. Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.1255 .D87 2020 (1).
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Köfte üstü krem şanti : pazarlamanız çağa ayak uyduramıyor mu? / Seth Godin ; çeviri Gürcan Günay, Evrim Kuran ; editör Gaye Dinçel, Demet Uyar ; düzelti Tuğba Yıldırım.

by Godin, Seth [author.] | Günay, Gürcan [translator.] | Kuran, Evrim [translator.] | Dinçel, Gaye [editor.] | Uyar, Demet [editor.] | Yıldırım, Tuğba, redactor.

Series: Elma Yayınevi | Elma Yayınevi ; 36.Edition: Üçüncü basım.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Original language: English Publisher: Ankara : Elma Yayınevi, 2010Manufacturer: İnkılap Kitapevi Yayın San. ve Tic. A.Ş. Copyright date: ©2009Other title: Pazarlamanız çağa ayak uyduramıyor mu?.Availability: Items available for reference: MEF Üniversitesi Kütüphanesi İşlemdeCall number: HF 5415.13 .G56419 2010 (1). :
Focus : şirketinizin geleceği buna bağlı / Al Reis ; genel yayın yönetmeni Şahin Karasar ; editör Zeynep Hale Akman ; çeviri Murat Yaz ; kapak tasarım Gülşah Üskent.

by Ries, Al [author.] | Karasar, Şahin [publishing director.] | Akman, Zeynep Hale [editor.] | Yaz, Murat [translator.] | Üskent, Gülşah [cover designer.].

Series: Maltepe Üniversitesi Kitapları | Maltepe Üniversitesi Kitapları ; 3.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Original language: English Publisher: İstanbul : Maltepe Üniversitesi Kitapları, 2019Manufacturer: Beylikdüzü, İstanbul : Vizyon Basımevi. Copyright date: ©2006Other title: şirketinizin geleceği buna bağlı..Availability: Items available for reference: MEF Üniversitesi Kütüphanesi İşlemdeCall number: HF 5415 .R543819 2019 (1). :
Büyük mor inek / Seth Godin ; İngilizceden çeviren Elif Kıral ; editör Cem Küçük ; kapak tasarımı Ravza Kızıltuğ.

by Godin, Seth [author.] | Kıral, Elif [translator.] | Küçük, Cem [editor.] | Kızıltuğ, Ravza [cover designer.].

Series: Timaş Yayınları | Timaş Yayınları ; 1498. | Timaş Yayınları ; 54.Edition: Birinci baskı.Material type: Text Text; Format: print Language: Turkish Original language: English Publisher: Cağaloğlu, İstanbul : Timaş Yayınları, 2006Manufacturer: Yenibosna, İstanbul : Entegre Matbaacılık. Copyright date: ©2005Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415 .G6319 2006 (1).
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Pazarlama dehası / Peter Fisk ; çeviri Aytül Özer ; yayın yönetmeni Pelin Özkan ; editör Umut Hasdemir.

by Fisk, Peter, 1951- [author.] | Özer, Aytül [translator.] | Özkan, Pelin [publishing director.] | Hasdemir, Umut [editor.].

Edition: Üçüncü baskı.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Original language: English Publisher: Etiler, İstanbul : MediaCat, 2008Manufacturer: İkitelli, İstanbul : Şefik Matbaası. Copyright date: ©2006Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.13 .F58519 2008 (1).
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