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Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, University of Louisiana at Monroe, Donald Baack, Pittsburg State University.

by Clow, Kenneth E [author.] | Baack, Donald [author.].

Edition: Sixth edition, global edition.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: Boston : Pearson, [2014]©2014 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.123 .C58 2014 (1).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch, both of San Diego State University.

by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.].

Edition: Tenth edition, global edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Education, [2015]Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5823 .B387 2015 (1).
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Strategic integrated marketing communication : theory and practice / Larry Percy.

by Percy, Larry [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Abingdon, Oxon : Routledge, 2013©2008 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.123 .P47 2013 (1).
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Halkla ilişkiler : (pazarlama yönlü bir yaklaşım) / Yard. Doç. Dr. Mehmet Alikişioğlu.

by Alikişioğlu, Mehmet [author.].

Series: Okan Üniversitesi Yayınları ; 7.Edition: Birinci basım: Temmuz 2009.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Tuzla, İstanbul : Okan Üniversitesi, 2009Other title: Pazarlama yönlü bir yaklaşım..Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HD 59 .A45 2009 (1).
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Dürüstlük çağı : dijital dünyada iletişim ve itibar yönetimi / Gini Dietrich ; çevirmen Banu Adıyaman.

by Dietrich, Gini [author.] | Adıyaman, Banu, translator.

Edition: Birinci basım: Aralık 2016.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Original language: English İstanbul : The Kitap Yayınları, 2016Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.123 .D5419 2016 (1).
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Integrated marketing communications / Hans Ouwersloot and Tom Duncan.

by Ouwersloot, Hans [author.] | Duncan, Tom [author.].

Edition: European edition.Material type: Text Text; Format: print ; Literary form: Not fiction London : New York : McGraw-Hill Education (UK) Ltd. ; imprint of The McGraw-Hill Co., 2008©2008 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.123 .O89 2008 (1).
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Marka yönetimi (uygulamalı) / Dr. Bülent Demirağ, Doç. Dr. Yakup Durmaz ; genel yayın editörü Hatice Bahtiyar ; mizanpaj ve kapak tasarımı Zeynel Engin.

by Durmaz, Yakup [author.] | Durmaz, Yakup [author.] | Engin, Zeynel [book designer, cover designer.].

Series: Hiperyayın ; 525. | HiperyayınEdition: Birinci baskı: İstanbul, 2020.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Turkish Publisher: Güngören, İstanbul : Hiperyayın, 2020Manufacturer: Mikyas Basım Yayın Matbaacılık. Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.1255 .D87 2020 (1).
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