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Global brand power : leveraging branding for long-term growth / Barbara E. Kahn.

by Kahn, Barbara E [author.].

Series: Wharton Executive EssentialsMaterial type: Text Text; Format: print ; Literary form: Not fiction Philadelphia : Wharton Digital Press, 2013©2013 Online access: Contributor biographical information | Publisher description | Contributor biographical information | Publisher description Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.1255 .K34 2013 (1).
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Innovation prowess : leadership strategies for accelerating growth / Georges S. Day.

by Day, George S [author.].

Series: Wharton executive essentialsMaterial type: Text Text; Format: print ; Literary form: Not fiction Philadelphia, PA. : Wharton Digital Press, 2013©2013 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HD 57.7 .D39 2013 (1).
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Financial literacy for managers : finance and accounting for better decision-making / Richard A. Lambert.

by Lambert, Richard A [author.] | Lambert, Richard A. Wharton executive education finance & accounting essentials.

Series: Wharton executive essentialsEdition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Philadelphia, PA : Wharton Digital Press, 2012©2012 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HG 4026 .L36 2012 (1).
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Customer centricity : focus on the right customers for strategic advantage / Peter Fader.

by Fader, Peter [author.].

Series: Fader, Peter. tWharton executive education customer centricity essentials: Wharton executive essentials seriesEdition: Second editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Philadeplphia : Wharton, 2012©2012 Availability: Items available for loan: MEF Üniversitesi KütüphanesiCall number: HF 5415.5 .F33 2012 (1).
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