Corporate patronage of art & architecture in the United States, late 19th century to the present / edited by Monica Jovanovich and Melissa Renn.

Contributor(s): Jovanovich, Monica [editor.] | Renn, Melissa [editor.]Material type: TextTextLanguage: English Series: Contextualizing Art MarketsPublisher: New York : Bloomsbury Visual Arts, Bloomsbury Publishing Inc, 2019Copyright date: ©2019Description: xiv, 285 pages, 8 unnumbered pages of plates : illustrations (some color) ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 1501343734 (hardback : alkaline paper)Other title: Corporate patronage of art and architecture in the United States, late 19th century to the presentSubject(s): Art patronage -- United States | Art and business -- United StatesLOC classification: N5207 .C67 2019Summary: This interdisciplinary collection of case studies rethinks corporate patronage in the United States and reveals the central role corporations have played in shaping American culture. This volume offers new methodologies and models for the subject of corporate patronage, and contains an extensive bibliography on corporate patronage, art collections and exhibitions, sponsorship, and philanthropy in the United States. The case studies herein go beyond the usual focus on corporate sponsorship and collecting to explore the complex organizational networks and motivations behind corporate commissions. Featuring chapters on Margaret Bourke-White, Julie Mehretu, Maxfield Parrish, Pablo Picasso, Diego Rivera, Eugene Savage, Millard Sheets, and Kehinde Wiley, as well as studies on Andrew Carnegie, Andrew Mellon, John D. Rockefeller Sr. and Jr., and Dorothy Shaver, and companies such as Herman Miller and Lord and Taylor, this volume looks at a wide array of works, ranging from sculpture, photography, mosaics, and murals to advertisements, department store displays, sportswear, medical schools, and public libraries.
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Books MEF Üniversitesi Kütüphanesi
Genel Koleksiyon N 5207 .C67 2019 (Browse shelf (Opens below)) Available 0018491

Includes bibliographical references (pages 249-269) and index.

This interdisciplinary collection of case studies rethinks corporate patronage in the United States and reveals the central role corporations have played in shaping American culture. This volume offers new methodologies and models for the subject of corporate patronage, and contains an extensive bibliography on corporate patronage, art collections and exhibitions, sponsorship, and philanthropy in the United States. The case studies herein go beyond the usual focus on corporate sponsorship and collecting to explore the complex organizational networks and motivations behind corporate commissions. Featuring chapters on Margaret Bourke-White, Julie Mehretu, Maxfield Parrish, Pablo Picasso, Diego Rivera, Eugene Savage, Millard Sheets, and Kehinde Wiley, as well as studies on Andrew Carnegie, Andrew Mellon, John D. Rockefeller Sr. and Jr., and Dorothy Shaver, and companies such as Herman Miller and Lord and Taylor, this volume looks at a wide array of works, ranging from sculpture, photography, mosaics, and murals to advertisements, department store displays, sportswear, medical schools, and public libraries.