Cradle to cradle : remaking the way we make things / William McDonough & Michael Braungart

By: McDonough, William [author.]Contributor(s): Braungart, Michael, 1958- [author.]Material type: TextTextLanguage: English New York : North Point Press, 2002©2002 Edition: First editionDescription: 193 pages ; 21 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0865475873 (paperback)Subject(s): Recycling (Waste, etc.) | Industrial management -- Environmental aspects | Sustainable architectureLOC classification: TD794.5 .M33 2002
Contents:
Introduction: This book is not a tree -- Question of design -- Why being "less bad" is no good -- Eco- effectiveness -- Waste equals food -- Respect diversity -- Putting eco-effectiveness into practice
Summary: A manifesto for a radically different philosophy and practice of manufacture and environmentalism. "Reduce, reuse, recycle," urge environmentalists--in other words, do more with less in order to minimize damage. As this book argues, however, this approach perpetuates a one-way "cradle to grave" manufacturing model that casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world, they ask. Products might be designed so that, after their useful life, they provide nourishment for something new. Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.--From publisher description
Item type Current library Shelving location Call number Copy number Status Date due Barcode
Books MEF Üniversitesi Kütüphanesi
Genel Koleksiyon TD 794.5 .M33 2002 (Browse shelf (Opens below)) Available 0009685

Includes bibliographical references

Introduction: This book is not a tree -- Question of design -- Why being "less bad" is no good -- Eco- effectiveness -- Waste equals food -- Respect diversity -- Putting eco-effectiveness into practice

A manifesto for a radically different philosophy and practice of manufacture and environmentalism. "Reduce, reuse, recycle," urge environmentalists--in other words, do more with less in order to minimize damage. As this book argues, however, this approach perpetuates a one-way "cradle to grave" manufacturing model that casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world, they ask. Products might be designed so that, after their useful life, they provide nourishment for something new. Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.--From publisher description