Strategic management : planning for domestic & global competition / John A. Pearce II, Villanova School of Business, Villanova University, Richard B. Robinson, Jr., Darla Moore School of Business University of South Carolina.
Material type:
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | MEF Üniversitesi Kütüphanesi | Genel Koleksiyon | HD 30.28 .P43 2013 (Browse shelf (Opens below)) | Available | 0003327 |
Includes various pages of cases in back of book.
Includes bibliographical references and index.
Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.