Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.
Material type:
TextLanguage: English Series: Pearson custom libraryHarlow, Essex : Pearson, [2014]©2014 Edition: Fifth edition, Pearson new international editionDescription: ii, 188 pages : illustrations (black and white) ; 28 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781292020907 (paperback)Subject(s): Strategic planning | Case methodLOC classification: HD30.28 .H86 2014Summary: This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs. This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Books | MEF Üniversitesi Kütüphanesi | Genel Koleksiyon | HD 30.28 .H86 2014 (Browse shelf (Opens below)) | Available | 0010137 |
Includes bibliographical references and index.
This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs. This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.