Service management : operations, strategy, information technology / James A. Fitzsimmons, Seay Professor of Business Emeritus University of Texas, Mona J. Fitzsimmons, Sanjeev Bordoloi, Associate Professor of Operations Management University of St. Thomas
Material type:
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode |
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Books | MEF Üniversitesi Kütüphanesi | Genel Koleksiyon | HD 9980.5 .F58 2014 (Browse shelf (Opens below)) | Available | 0002932 |
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HD 9886 .T9 A38 2011 Türk işadamı ve işletmesi / | HD 9980.5 .B38 2011 Services marketing : concepts, strategies, & cases / | HD 9980.5 .D38 2003 Managing services : using technology to create value / | HD 9980.5 .F58 2014 Service management : operations, strategy, information technology / | HD 9980.5 .Z45 2013 Services marketing : integrating customer focus across the firm / | HD 9980.5 .Z45 2013 Services marketing : integrating customer focus across the firm / | HD 9993 .E452 S37 2021 Press reset : ruin and recovery in the video game industry / |
Includes bibliographical references and indexes.
The eighth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capacity, Demand and Waiting Lines and Service Supply Relationships and; Part Four: Quantitative Models for Service Management that addresses forecasting and managing service inventory.
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