| 000 -LEADER |
|---|
| fixed length control field |
01377nam a2200325 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KOHA |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250117111533.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250117s2010 tu a 000 0 tur d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789759693794 |
| Qualifying information |
(paperback) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
T9K |
| Transcribing agency |
T9K |
| Description conventions |
rda |
| Language of cataloging |
eng |
| Modifying agency |
TR-IsMEF |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
tur |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
TR-IsMEF |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.M39 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mazlum, Mustafa, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Pazarlama ilkeleri / |
| Statement of responsibility, etc. |
Prof. Dr. Mustafa Mazlum. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Mersin : |
| Name of producer, publisher, distributor, manufacturer |
Çağ Üniversitesi Yayınları, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 389 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Çağ Üniversitesi Yayınları. |
| -- |
No ; |
| Volume/sequential designation |
13. |
| Series statement |
İktisadi ve İdari Bilimler Fakültesi Yayınları. |
| -- |
No ; |
| Volume/sequential designation |
4. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Çağ Üniversitesi Yayınları. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Çağ Üniversitesi Yayınları. |
| Name of part/section of a work |
<a href="No ;">No ;</a> |
| Volume number/sequential designation |
13. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Çağ Üniversitesi Yayınları. |
| Name of part/section of a work |
<a href="İktisadi ve İdari Bilimler Fakültesi Yayınları.">İktisadi ve İdari Bilimler Fakültesi Yayınları.</a> |
| -- |
<a href="No ;">No ;</a> |
| Volume number/sequential designation |
4. |
| 900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA] |
|---|
| Personal name |
MEF Üniversitesi Kütüphane katalog kayıtları RDA standartlarına uygun olarak üretilmektedir / MEF University Library Catalogue Records are Produced Compatible by RDA Rules |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| -- |
56101 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| -- |
56155 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| -- |
57180 |