Forbes greatest business stories of all time / (Record no. 12156)

000 -LEADER
fixed length control field 03818cam a2200577Ii 4500
001 - CONTROL NUMBER
control field 402
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141113s1996 nyuc 011 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 04711433146 (paperback)
040 ## - CATALOGING SOURCE
Description conventions rda
049 ## - LOCAL HOLDINGS (OCLC)
Holding library TR-IsMEF
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5386
Item number .G76 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gross, Daniel,
Dates associated with a name 1966- ,
Relator term author.
245 10 - TITLE STATEMENT
Title Forbes greatest business stories of all time /
Statement of responsibility, etc. by Daniel Gross and the editors of Forbes magazine.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer J. Wiley & Sons,
Date of production, publication, distribution, manufacture, or copyright notice 1996.
264 4# - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©1996.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 362 pages :
Other physical details portraits ;
Dimensions 23 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
520 ## - SUMMARY, ETC.
Summary, etc What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity. Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women. Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work. Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Success in business
Geographic subdivision United States
Form subdivision Case studies.
900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name MEF Üniversitesi Kütüphane katalog kayıtları RDA standartlarına uygun olarak üretilmektedir / MEF University Library Catalogue Records are Produced Compatible by RDA Rules
920 ## - -
- Bağış sahibi bilinmiyor.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Koha issues (borrowed), all copies 1
970 01 - REFERENCES
unimportant Title Acknowledgments,
Pages v.
970 11 - REFERENCES
Title of a work Foreword by Timothy C. Forbes,
Pages 1.
970 11 - REFERENCES
Title of a work Robert Morris: America's first financier,
Pages 4.
970 11 - REFERENCES
Title of a work Cyrus McCornick's reaper and the industrialization of farming,
Pages 22.
970 11 - REFERENCES
Title of a work John D. Rockfeller and the modern corporation,
Pages 40.
970 11 - REFERENCES
Title of a work J. P. Morgan saves the country,
Pages 58.
970 11 - REFERENCES
Title of a work Henry Ford and the model T,
Pages 74.
970 11 - REFERENCES
Title of a work Charles Merrill and the democratization of stock ownership,
Pages 90.
970 11 - REFERENCES
Title of a work David Sarnoff, RCA, and the rise of broadcasting,
Pages 106.
970 11 - REFERENCES
Title of a work Walt Disney and his family-entertainment empire,
Pages 122.
970 11 - REFERENCES
Title of a work John H. Johnson: finding the black consumer,
Pages 142.
970 11 - REFERENCES
Title of a work David Ogilvy and the creation of modern advertising,
Pages 158.
970 11 - REFERENCES
Title of a work Ray Kroc, McDonald's and the fast-food industry,
Pages 176.
970 11 - REFERENCES
Title of a work Betting the company: Joseph Wilson and the Xerox 914,
Pages 194.
970 11 - REFERENCES
Title of a work American Express and the charge card,
Pages 212.
970 11 - REFERENCES
Title of a work Mary Kay Ash and her corporate culture for women,
Pages 232.
970 11 - REFERENCES
Title of a work Intel's microprocessor and the computer revolution,
Pages 246.
970 11 - REFERENCES
Title of a work Sam Walton, Wal-Mart, and the discounting of America,
Pages 266.
970 11 - REFERENCES
Title of a work William McGowan and MCI: a new world of telecommunications,
Pages 284.
970 11 - REFERENCES
Title of a work The turnaround at Harley-Davidson,
Pages 298.
970 11 - REFERENCES
Title of a work Kohlberg Kravis Roberts & Co. and the leveraged buyout,
Pages 314.
970 11 - REFERENCES
Title of a work William gates and the dominance of Microsoft,
Pages 334.
970 01 - REFERENCES
unimportant Title Notes on sources,
Pages 352.
970 01 - REFERENCES
unimportant Title Index,
Pages 358.
003 - CONTROL NUMBER IDENTIFIER
control field KOHA
Holdings
Not for loan